Useful Tips
For Website Visitors Into Customers Changing Digital Pear
Designed by
Freepik
When you make
the decision to work with the new website design team, one of the first things
you need to consider is how to make it as easy as Digital Marketing
Company in Nottingham possible for you to convert
visitors into potential customers. This is an area where many website owners
struggling, especially those new to the web. With that in mind, here are a few
simple design tips that will help you to make the most of your Web site
traffic.
Creating
accessible contact
There are few
things more frustrating for website visitors from being interested in your
product or service, only to find that it was really hard to connect with the
company that provides it. A standard contact page is usually enough to fix this
problem, but you also need to consider the fact that some users would not feel
comfortable with your email and may want to contact you directly. Thus, you
need to make sure your phone number is displayed in a prominent position on the
site, such as headers, making it easily accessible, no matter where the user
may be on the site.
Use
Testimonials
We live in an
age where people have more information at their fingertips than ever before, so
you have to understand that it is increasingly unlikely that visitors to your
site will be happy to go with your words when choosing services and products.
Many will also spend time on review sites and other forums where they can find
opinions of people who may have worked with you in the past. You can play in
your self this by including a testimonial page on your website where customers
had previously talked about the services you provide. Try to legitimize it by
using your real name and photo.
Case study
Read Also:- What is Split Testing Feature for
Facebook Ads?
If you provide
a service that is complex, there is a possibility that your customers will want
to get some idea of what you are doing before they actually spend the time to
call you and talk about it directly. A few case studies can work wonders to
reveal the method behind your process and what you will do to help new clients.
Additionally, you can use case studies to increase your attractiveness to talk
about the results you achieved for a particular customer. In some cases, your
previous clients may also be happy to talk with potential clients directly as
well.
accelerate
In a world
where high-speed internet connection is the norm, most people are not willing
to wait for websites to load tons of content. Instead, it is more likely that
they will bounce away and find another site, the sooner instead. Thus, you need
to make sure your site works quickly to keep people engaged. Make sure that
your hosting provider is up to Digital Marketing
Agencies Nottingham scratch and that you do not use too much video,
pictures unoptimised or other things that the power does not need to slow
things down. As a general rule, you should aim for your pages load within two
seconds to maintain the highest level of visitors.
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